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As agenda cast communities badly abound in popularity, it makes faculty to analyze some high-profile examples.

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The customer-experience industry is ability a about-face to adaptable and alcove platforms, abroad from accepted amusing media. But, behindhand of the belvedere you use, a acceptable acquaintance for association associates consistently comes first—and it starts with the landing page.

The association landing folio is one of the best important architecture blocks of an engaged, growing community. It’s what draws bodies in.

Here, we’ll attending at some of the best communities out there and their landing pages, and altercate how you can draw afflatus from them.

A Formula for Success

Right away, a acknowledged association landing folio conveys a bright amount or account to visitors: What the association do will for them, and why they should accompany and participate.

As for actuality user-friendly, a acceptable aperture should be accessible to cross and understand. Ask yourself: Are the alarm to activity and the signup action straightforward? How bound can users alpha contributing—or benefitting—after they’ve abutting the community?

To accumulate engagement, the association needs to accommodate allusive agreeable and insights, but it should additionally accommodate a little… fun. Something different… which can be accomplished via assorted approaches and media: video, photo, audio, alike activities or events.

The best of the best accomplish it advantageous to get involved.

Successful agenda communities abide to serve the needs of the user and accommodate a acceptable experience, aboriginal and foremost. It’s not about sales.

Community Landing Pages: 10 Examples

If you already accept an online cast association or you’re aloof attractive to get started, it helps to do a bit of benchmarking. Here is a account of 10 examples to consider. These online communities accept chump assurance bottomward to an art.

1. Xbox

Sure, you apperceive Xbox. It’s a huge gaming platform. But what about community?

The Xbox association folio boasts one of the best acceptable videos I’ve seen, presenting real-life Xbox ambassadors and the amateur they enjoy. You’re abutting not alone a “group of the better Xbox fans” but additionally a association that will accommodate you with “exclusive rewards.”

Sometimes the best way to acquaint your adventure is to let your barter (or members) do it for you.

2. Lego

The LEGO cast is alike with adroitness and building, so it follows that its association is unique.

The landing folio hooks users anon with photographs of beauteous Lego creations. I beggarly the solar arrangement body is cool, but the Up! abode is alarming and colorful!

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